Macro Influencer Marketing for Small and Medium Business
Macro Influencers are most used in influencer marketing strategy. In this form of social media marketing, brands connect with social media content creators to have them endorse their products on different platforms such as Instagram, YouTube, Facebook. Instagram macro influencers will promote the partnered brands to their trustworthy engaged Instagram audience. Influencers and brands connect to pursue their partnership and leverage the trust amongst the audience. This process will help to turn the viewers into customers. This digital marketing method is proven to be successful for all marketers. Who Are Macro Influencers? Macro influencers are content creators with follower counts between 100,000 and 1,000,000. Many established brands feel that macro social media influencers offer the best value when compared with mega influencers. Their large and engaged audience fits any niche and brings in great value. These influencers are experienced and have built their audience from